We are delighted to welcome our latest team member to join our marketing communications agency. Cherilyn Vorster has joined the team as our Head of Content and brings tremendous sales and marketing experience to us. Cherilyn has worked in sales and marketing across Europe, the United States and South Africa, giving her a unique perspective [...]
Once upon a time, marketing was considered the department for “party people”, flamboyant advertisements and a source of umbrellas on a rainy day. Across the hall, sales could be heard vigorously defending their product down the line to an ill-informed customer. Meetings between the two departments were hostile, critical and achieved little. Sound familiar? Hopefully [...]
The content of marketing is continuously changing and the power of big brands is the driving force behind this. The marketing campaign of any product or service requires a fresh and innovative development to allow a firm to differentiate itself from competitors and any previous campaign it may have launched. One aspect fundamental to any [...]
Following our financial year end meeting with one of our retained clients, we received the news that they are delighted with our agency performance and have agreed to extend their agreement with us. This is a fantastic result for the team who have worked hard on the account to develop their sales and marketing performance. [...]
