Reaping the Benefits of Marketing and Sales Alignment Once upon a time, marketing was considered the department for “party people”, flamboyant advertisements and a source of umbrellas on a rainy day. Across the hall, sales could be heard vigorously defending their product down the line to an ill-informed customer. Meetings between the two departments were [...]
As a marketing agency we have several clients on PR and wider advertising agreements. On a weekly basis we secure media and editorial coverage for our clients. TV is still a key channel to reach a much wider audience, even with video channels such as YouTube and Vine becoming ever more popular to the younger [...]
What makes a great corporate video? As a marketing agency we are producing several videos for our clients to bring their brands to life. Video is predicted to become the key marketing medium in the next few years and we wanted to share a few our top tips for creating great video. With Youtube and [...]
When did you last revamp your brand and proposition? It has been a very interesting week with the Independent newspaper announcing that it was ending the production of its newspapers in print. The UK media marketplace has now changed significantly with increasing numbers of people reading their news online. The other main challenge to the [...]
Ok, you have set your company up at Companies House and have purchased your domain name to begin your businesses journey so we thought we would provide our Top 10 marketing tips to get your business off to a flying start. Our Top 10 Marketing Tips 1. Create a website that clearly defines your offering [...]
Excellent to the see the new Halkin Asset Management Pens arrive today to match the other corporate branding we have provided. We have now completed a full integrated approach for Halkin, from digital design, print design through to merchandising. To discover our integrated marketing services, visit us today.
